Dushyant is an experienced Data Scientist with over 4 years of industry experience, currently working as a Senior Data Scientist in the R&D team at MiQ. He has experience working on a large scale and production level client solutions built using data containing trillion transactions every day. He completed his bachelors from Birla Institute of Technology and Science, Pilani and majored in Mechanical Engineering. His interest lies in the field of Big Data, Reinforcement Learning, Knowledge maps using NLP techniques, and Interpretable ML. He is currently working on building solutions that will help future proof advertising space, especially after Google’s announcement of removing all 3rd party cookies. The motivation for this presentation comes directly from his current research.